Mozper—VC Backed Fintech & YC Alumni
UI/UX and Rebranding
Mozper is a VC funded and Y Combinator startup. Its product consists of a card and an app designed for children, to empower financial education.
Client
Mozper
Services
Visual Design UI & UX Design Branding
Industries
Fintech
Date
2022
The app enables parents to manage allowances through a digital wallet, assign chores, and monitor savings goals. I revamped the product design workflow, and established a system for rollout cadence. This new system accelerated our Go to Market, and with the platform redesign, the re-launch led to a 20% increase in the conversion rate. The positive reception from users boosted market penetration and adoption, while also decreasing the Customer Acquisition Cost (CAC). Currently, Mozper ranks above YouTube Kids in the App Store, and holds a perfect score of 5/5 stars.
5/5 AppStore Rating Best app for kids in Brazil, above YouTube Kids